Verizon Wireless on July 12 became the latest mobile operator to launch a cellphone-based child-tracking service. With nearly half of teens owning mobile phones (PDF survey), operators hope parents' concerns regarding their children's whereabouts will make GPS services popular and lucrative.
Verizon's basic $9.99 plan uses A-GPS to show a parent the child's phone location on a map on their own phone or PC. The more expensive Child Zone plan at $19.99 allows parents to set virtual zones ("geofences") for the child based on time of day and day of week. When the child's phone leaves the zone, an alert is sent to the parent's phone.
Tags: mobile, software, smartphone, innovation, tracking, GPS